When interface grows beyond the familiar, into ingrained cultural knowledge, what part of that interface becomes extraneous? In this series of pieces the traditional clock face is used as an example interface.
Utilizing this familiar format the traditional information, numbers that representing the hours, minutes, and seconds, are replaced with unrelated information: how we cut beef for consumption. First, the cuts of beef as they are recognized in the United States, the cuts of beef as they are recognized in the United Kingdom, and twelve of the many Hindu gods as they are recognized by the religion. This cow is not cut.
The Meat clocks are an experiment in replacing data in a familiar interface. Our familiarity with the format allows the object to retrain its original purpose while providing additional and sometimes educational data.
Wood, Acrylic, Aluminum, Clock Movement
H: 12” W: 12” D: .5”